This is kinda random, but my friends and I were talking about college merchandise like hoodies, shirts, and stuff. We started wondering, which colleges actually make the most money off their apparel? I'm genuinely curious.
Great question! While it can be hard to pin down the most revenue generated from college merch, some studies suggest that a substantial chunk of the merchandise revenue usually comes from universities with popular athletic programs. This is because their fans end up purchasing a lot of branded gear.
For instance, colleges with strong football cultures like the University of Texas, University of Alabama, and the University of Michigan often see high merchandise sales. They've all got majorly popular athletic departments and fan bases that extend beyond their student populations.
Also, larger and well-recognized institutions also pull in a lot regarding merchandise sales. Big state schools have wide-ranging alumni and fan bases, so they likely rank higher than smaller, private colleges.
However, keep in mind that universities typically don't share specific figures of their merchandise sales, so it's challenging to get exact numbers. The conclusions above are more hypothetical than firmly grounded in data.
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