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NIL earnings in college basketball

Hey, everyone! With the recent changes to NCAA rules, I've been curious - who's the college basketball player raking in the most from NIL (Name, Image, and Likeness) deals? Anyone have insights?

a year ago

Given the relatively recent nature of NIL changes in NCAA rules, it's hard to definitively state who the top-earning college basketball player is from NIL deals. The specifics and details of many of these deals are often kept private by both the athletes and the brands involved.

However, some NCAA athletes have announced high-profile endorsements and partnerships. One notable example is Paolo Banchero, a basketball player from Duke University, who signed a deal with cryptocurrency exchange platform, Coinbase. The exact financial details of the deal are unclear, though it is expected to be substantial given the company's prominence.

Another high-profile example is Chet Holmgren, a basketball player from Gonzaga University, who signed an endorsement deal with the sports merchandise company, StockX. Again, the exact monetary figures have not been disclosed.

While these are just a couple examples, it's important to remember that NIL deals depend on a variety of factors, such as the player's stature, performance, popularity, and even their social media presence. The landscape of college sports and athlete compensation is changing rapidly, and it will be interesting to observe trends and developments in NIL deals over time.

a year ago

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