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Most Profitable College Athletic Programs?

Hello all, I'm trying to understand the financial side of college athletics. Can anyone shed light on which college athletic programs are generating the most profit recently? I'm sure football and basketball are up there, but are there any surprising entries?

a year ago

Sure. According to the most recent data available, the University of Texas was the most profitable collegiate athletic program, largely due to their lucrative television contract and successful football program. Close behind are schools like the University of Alabama, Ohio State University, and the University of Michigan, all of which have exceptionally profitable football programs.

Basketball also draws large profits, with schools like Duke University and the University of Kentucky leading in profitability. These schools place a strong emphasis on their basketball programs, which has led to their financial success.

Interestingly, schools with less typical profitable sports also emerge in the rankings. For example, Penn State University has a profitable wrestling team, and Oklahoma State University has a highly recognized golf program.

However, it's important to note that profitability is relative, and many college athletic departments actually operate at a loss when you consider the overhead costs, scholarships, and other expenses associated with running a collegiate sports program. Revenues are often reinvested back into the athletic programs to improve facilities, recruit top talent, and cover operational costs. The net profit of these programs can fluctuate significantly year to year based on things like team success, changes in coaching staff, and fluctuations in ticket sales or television contracts.

Overall, while football and basketball tend to be the most profitable sports at the collegiate level, a wide range of factors can impact an athletic program's overall profitability.

a year ago

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