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Which College Sport Program are the Biggest Money Makers?

Hello peeps, I have a question regarding college sports and their financial impact. What college sport programs are bringing in the most cash for their institutions?

a year ago

In the world of college athletics, the biggest money makers tend to be football and basketball, particularly at schools with larger and more prominent athletics programs.

For instance, Texas Longhorns football, Alabama Crimson Tide football, and Notre Dame Fighting Irish football have consistently ranked amongst the wealthiest college athletic programs in the country. Their revenues primarily come from ticket sales, television contracts, merchandise, licensing, and contributions.

On the basketball side, the likes of the Kentucky Wildcats, Duke Blue Devils, or the North Carolina Tar Heels, often generate significant revenue streams. Similar to football, the primary sources of the income include television and media rights, ticket sales, corporate sponsorships, and merchandise sales.

That being said, it's worth noting that net revenue can be very different from gross revenue for these programs. Despite the considerable revenues, the expenses associated with maintaining a high-profile sports program, including facilities, salaries, scholarships, and other operational costs, can also be substantial. Additionally, profits from lucrative sports like football and men's basketball often support smaller, less profitable sports within the athletics department.

While football and basketball tend to be the top earners, some schools might have a particularly successful and profitable program in other sports due to factors like a rich tradition or a dedicated local fan base.

a year ago

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