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Unweighted GPA: 3.7
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Potential Career Paths for advertising majors?

Hey everyone, currently a junior and I'm thinking of majoring in Advertising when I hit college. From your experience or information, what positions do most advertising majors end up in after graduation?

a year ago

The field of advertising is truly vast and there are a multitude of directions that you can go in based on your interests and skills. As an advertising major, you'll gain a solid foundation in areas like copywriting, strategic planning, graphic design, and market research, which can be beneficial in a variety of roles.

One popular direction that advertising majors take is to enter the agency world as an Account Executive, where they manage client relationships and coordinate advertising campaigns. This typically involves a lot of client relations, project management, and strategic planning.

For those with strong writing and creative skills, a career as a Copywriter or Content Strategist may be appealing. These roles involve creating compelling ad messages and writing the scripts for commercials or online video ads. It's a great role for those who love storytelling and have solid writing skills.

If you're inclined towards analytics, another common path is to become a Market Research Analyst or Media Planner. These roles are more data-driven and involve analyzing audience information to develop effective media strategies for advertising campaigns.

Advertising majors can also end up in roles related to public relations, brand management, event planning, digital marketing, and social media management. It really depends on where your interests lie.

The beauty of an advertising degree is its flexibility. You can pivot into many different roles in the marketing field, depending on where your strengths and interests align. And remember, your first job doesn't determine your entire career path—it's just a starting point. Many professionals shift and evolve their careers over time. Good luck!

a year ago

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