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Top MBA programs in luxury brand management?

I'm looking to pursue an MBA, specifically in luxury brand management. I'm curious about which colleges are considered the best for this niche field. Any advice on where to apply?

a year ago

Luxury brand management is a unique and specialized MBA focus and there are several top-tier institutions that stand out when it comes to programs in this field.

The first that comes to mind is the ESSEC Business School, located near Paris, France. ESSEC has a tailor-made MBA in Luxury Brand Management. This is a 1-year program focused exclusively on luxury. France's innate association with the luxury industry and the program's strong ties with luxury firms make this a top choice.

In the US, the Stern School of Business at New York University also has a well-regarded specialized program. Stern has a Luxury Marketing specialization within their MBA program. It has a strong industry connection, ensuring students get plenty of real-world experience.

Italy is a global center for luxury goods, and Milan's SDA Bocconi is renowned. SDA Bocconi offers a specialized track in Luxury Business Management in their MBA program. This program has a strong emphasis on experiential learning, networking, and business-education partnerships.

Last but not least, the London Business School, UK, also has a robust MBA program with a Global Business Experience in Luxury Retail and Branding. Having a student body from diverse nationalities helps to gain business insights throughout the globe including the luxury market.

When researching which program to apply to, consider factors such as location, faculty expertise, connections to the luxury industry, internship opportunities, and alumni network. Also, consider reaching out to current students or alumni to better understand the strengths of their respective programs. Your applications should be able to demonstrate your passion for luxury goods and how the MBA program will help you achieve your career goals in this field.

a year ago

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