Duties of a sales promoter?

I'm wondering what it's like to be a sales promoter. Do you have to pitch a lot or is it more about marketing strategy? Trying to figure out if this is something I should explore for a summer job.

Sales promoters breed familiarity with products or services in a multitude of techniques. A typical day might involve the following tasks:

- Demonstrating Product Features: This role involves giving detailed explanations and potentially hands-on presentations of the product or service to potential customers. This could be in a retail store, trade show, product launch, or other venues.

- Communicating Benefits: It's not just about listing features; you'll need to effectively communicate the benefits to engage potential customers and demonstrate how the product or service meets their needs better than any alternatives.

- Creating Awareness: This involves both passive and active marketing activities - from setting up display stands to directly interacting with passersby to draw their attention.

- Customer Engagement: This often involves initiating conversation, approaching potential customers, responding to inquiries, and ensuring that customers have a positive experience with the brand.

- Sales: Depending on the company, some sales promoters may be expected to make direct sales, handle transactions and restock displays.

- Gathering Customer Insights: In some roles, you may need to observe customer reactions to the product/service and feedback to the marketing team for future strategies. This part is where marketing strategy occasionally comes into play.

Do keep in mind, the job descriptions vary between companies, so I would recommend checking the specific responsibilities in the job listing. Also, remember that people skills are key in this role. You'll need to be confident and comfortable approaching and speaking to people, often doing some persuasion on the spot. It's ideal for individuals with exceptional communication skills and a knack for sales.