Penn State Marketing Program?

Hey guys, I've been looking into Penn State's marketing program and I'm wondering if it's well-regarded. What are the courses and internship opportunities like? Any Penn State students or marketing majors out there who can share their experiences? Much appreciated!

Hello! Penn State has a well-regarded marketing program within the Smeal College of Business. The program covers a wide range of topics, including marketing strategy, consumer behavior, market research, digital marketing, and more. You can expect to take a mix of business core classes and marketing-specific courses. The curriculum is designed to help you develop essential marketing skills like data-driven decision making, communication, and creativity.

As for internship opportunities, Penn State has a strong network of connections with companies in various industries. The Business Career Center offers resources such as career fairs, networking events, and on-campus interviews for both internships and full-time positions. Many marketing students have secured internships at well-known companies, such as Amazon, Johnson & Johnson, and Procter & Gamble, to name a few.

Additionally, Penn State offers various clubs and organizations where marketing majors can gain hands-on experience and connect with like-minded peers. For instance, joining the Penn State American Marketing Association (AMA) can provide you with the opportunity to develop practical marketing skills, attend conferences, and network with professionals in the field.

To get more insights from Penn State students and marketing majors, you can reach out to the AMA or engage with current students through social media platforms where they may discuss their experiences. Keep in mind that individual experiences may vary, so gathering multiple perspectives will give you a more comprehensive understanding of the marketing program at Penn State.

Good luck as you explore your options!