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What should I expect from the curriculum of a high school marketing class?

Does anyone here have experience with a high school marketing class? I'm thinking about taking it next year, but I'm curious about what topics you cover and how in-depth it gets into the business side of things? Any feedback would be appreciated, thanks!

a year ago

Hi there! Generally, you can expect to learn about the fundamentals of marketing, including principles like the '4 Ps'—product, price, place, and promotion. There might be a unit on market research, where you'll learn to gather and analyze consumer data, and understand target markets.

Classes usually include a mix of textbook theory and practical projects, like creating ad campaigns for hypothetical products or services. The depth into the business side varies by school, but you could discuss topics like branding, sales strategies, and digital marketing.

Depending on your teacher, there may also be guest speakers from the business community or opportunities for real-world projects. Ask the course teacher for specifics on how the class is taught at your school. Regardless, it's a great class to take if you're interested in business, creativity, or how products come to market.

It's a perfect chance to explore a potential career interest or just to gain skills that are relevant in many fields. Hope that helps and that you enjoy the class if you decide to take it!

a year ago

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